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Brand

Re:Group

Re:Group wordmark in white on a dark navy background.

Rethinking brand expression in the mining industry.

RE: GROUP emerges as a distinctive mining equipment and labour hire company, standing out not only for its services but for a more profound commitment to its workers, equipment, and community.  As a brand, RE: GROUP embodies a holistic approach to mining, recognising that success in this industry requires expertise and genuine care for its workforce and the regions in which it operates.

EXPERTISE USED
Audience Analysis
Tone of Voice
Logo Design
Brand Identity
Brand Templates
Digital Advertising
Marketing Material Design
Re:Group branded prime mover with a worker in hi-vis walking past.
Loader bucket with the Re:Group triangle mark on a quarry site.
Re:Group leader seated above an orange panel with an excavator arm graphic.
Re:Group brand guidelines pages on a navy background.
Re:Group worker in hi-vis climbing orange stairs on a mine site.
Yellow hi-vis work shirt with the Re:Group logo.
Re:Group capability statement and stationery on an orange background.
White Re:Group ute with orange livery under a stormy sky.
Open Re:Group brochure showing a haul truck on the wet hire page.
Re:Group social posts on an orange background.
Re:Group letterhead and pens on a navy background.
CLIENT EXPERIENCE

Four Stripes took the time to understand our business and delivered a brand that feels relevant, distinctive and right for us.

Michael Still
RE:GROUP

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